Leading health-focused communications and media relations advisory Teamwork Communications Group has announced the appointment of pharma marketing veteran Vivekanand Mishra as its Vice President. In his new capacity, Mishra will be responsible for stewarding the new phase of growth in pharmaceutical and healthcare business of the organization.
With extensive experience in Healthcare Marketing across different domains and therapies, Mishra has been associated with a number of leading healthcare organisations including Panacea Biotec, Mylan and Dr Reddy’s Laboratories Ltd. He has also worked on a wide variety of therapies including Oncology, Virology, Hepatology and Super Specialty Nutrition, among others.
“As we continue to expand our healthcare advisory arm, we are very happy to bring on board Vivekanand as Vice President of the Healthcare Business. Vivekanand brings with him a wide and in-depth experience of India’s healthcare and pharma industries and its changing landscape. We are sure that our healthcare domain will benefit immensely from his rich understanding of the field and experience of devising a variety of strategies and communication agendas for disease awareness and therapy. We look forward to a prolonged and mutually beneficial association,” said Nikky Gupta, Co-founder and Director Teamwork Communications Group.
“The world of communications is a rapidly transforming arena where newer communication strategies are required every day to reach out to a vast audience of both healthcare providers and receivers. As I make this switch and join the dynamic team at Teamwork, I hope to learn new dimensions in communication strategies through my journey and impart my own technical understanding of the field to the team. I hope to leverage my experience in the healthcare industry to help the organization set new benchmarks in healthcare communication and devise novel strategies for disease awareness and education,” said Vivekanand Mishra.
Before joining Teamwork Communications, Vivekanand was associated with Dr. Reddy’s Laboratories as Senior Brand Manager, Hepatology, and with Mylan Pharmaceuticals where he worked as Brand Manager of Oncology Business. He also worked with Panacea Biotec Ltd in the field of Oncology therapies and treatments.
Vivekanand has an MBA in Pharmaceutical Technology from Narsee Monjee Institute of Management Studies, Mumbai.